Aug 03 2009
Entrepreneurial Lessons As I Learn Them- Lesson 5: “Old Dogs Need New Tricks!”
We live in a competitive world. Talent is in demand, particularly in fields that are growing. It is important for each of us to continually learn new skills and stay abreast of developments in our industries. Too often we focus on personal development while overlooking organizational development. Few would question the wisdom of keeping ourselves intellectually and professionally sharp.
We recognize that it takes work to stay at the top of our game. As a result, self-improvement has become a huge industry. It is time for organizational leaders to recognize thatorganizational development is just as essential. This goes beyond tired teambuilding exercises and sales incentives. To be successful in a competitive
world, organizations need to ensure that organizational knowledge and skills are constantly being improved.
Systems and processes need to be evaluated and made more efficient. It is not just enough to work on quantifiable skills. Soft skills that improve customer retention and build loyalty cannot be overlooked. However, for these skills to make a difference at an organizational level, there needs to be consistency across the organization as well as individual and department buy-in.
Small businesses need to invest in programs that hone their competitive advantage. Non-profits have the opportunity to apply for capacity building and board development grants. As your organization seeks to improve your competitiveness, it is important to work with skilled advisors who can help you put together a plan on how to reach your next level.





